setting expectations

Setting Expectations is a practical, no-nonsense guide for creative professionals who are tired of miscommunication, scope creep, and clients who have unrealistic expectations.

There is more information about this as you scroll. The course will cost $100. Now you know what to expect.

What’s inside

Steps 1-4

Foundation

1. Shift Your Mindset: Content isn’t about you—it's about solving the client’s problem.
2. Discover Needs: Ask smarter questions to uncover real goals and audience.
3. Define Success: Set measurable targets before production begins.
4. Tell the Right Story: Build emotional, purpose-driven stories that drive action.

Steps 5-8

Protect Your Value

5. Price with Confidence: Charge based on value and present clear tiered options.
6. Sell Retainers: Move clients from one-offs to ongoing partnerships.
7. Invoice Clearly: One line, one price, always tied to the approved scope.
8. Communicate Often: Keep clients updated constantly to build trust.

steps 9-10

Scale

9. Build Systems: Create repeatable workflows so projects run smoothly every time.
10. Scale Smart: Empower others to follow your playbook and grow the business.

What to expect

  • ✺

    I speak to you like an adult. We don’t have time to waste.

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    10 steps to help make an impact on your bottom line.

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    Real examples of my company’s proposals and invoices.

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    Optional PDF’s with each step to allow you to go over the content with the video.

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    Audio version of each step so you can listen on the go.

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    No subscription. You buy it, you own it.

setting expectations

setting expectations

A young man standing with his right hand in his pocket, wearing a beige suit jacket over a yellow shirt, against a background with a pink and beige backdrop.
Setting Expectations
$100.00
One time

Setting Expectations is a practical, no-nonsense guide for creative professionals who are tired of miscommunication, scope creep, and clients who expect the moon on a shoestring. In this course, you’ll learn how to confidently communicate your process, set clear boundaries, establish value, and protect your time and profit — all with simple, proven systems you can start using immediately. If you’ve ever felt undervalued, underpaid, or overwhelmed, this course can help.

✓ Unlimited lifetime access
✓ Audio of each step to listen on the go

✺ Frequently asked questions ✺

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.

  • It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more.